Leaders of the (Panty) Pack
These words from a mother and tsunami survivor in India changed Renata Black’s life forever
In 2005, Renata studied microfinance under Nobel Peace Prize winner Muhammad Yunus. She then launched a loan-providing program for over 800 impoverished women. After experiencing Indian culture for two years, Renata understood the respect that sari-covered women held for their lingerie. Back in the States, she saw the need for a paradigm shift — to reposition lingerie as a tool for empowerment, rather than one of seduction.
For Renata to consistently provide loans to microfinance institutions around the world, she and fellow Co-Founder Sofia Vergara created EBY, a social enterprise that drives profits with purpose. With the understanding that dependence on charity was an unsustainable model, they positioned EBY to provide 10% of proceeds to empower women out of poverty and into business.
